A recent study shows that slightly less than half of all companies use social media marketing today. However, more than three quarters of executives believe it is critical for success. This is quite surprising, especially given the low cost of entry, and the huge potential for returns for both large and small businesses. Dell has already announced that it has made over $3 million from Twitter alone. Who knew 140 characters could be so valuable?
Most people in network marketing have at least some experience using social media. Many are experts, building huge organizations and incomes from this one source of clients. If only about half of all companies use social media, what can the other half learn from the network marketing industry? More here: http://www.businessinsider.com/too-busy-for-social-media-marketing-could-be-fatal-2011-7
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